eMarketingEye at Travel Distribution Summit Asia 2008

eMarketingEye successfully conducted a workshop at Travel Distribution Summit Asia 2008 which was held from 18th - 19th March 2008 at the Suntec Centre, Singapore. Attracting many enthusiastic participants, the workshop on the topic "Search Engine Optimization - Making it work for your hotel, travel website" was conducted by the CEO of eMarketingEye, Rajitha Dahanayake.

This workshop focused on how to increase your website's visibility through natural search, fucusing on the importance and benefits of search engine optimization. Rajitha also explained the critical steps of the search engine optimization process, such as the SEO audit, keyword research, title / meta tagging, content optimization, SEO friendly website design techniques, and link building campaigns, while elaborating on case studies of successful SEO campaigns from the hotel and travel industry.