Industry News
Social Media Marketing News
April 2009
- Everyone Is Twittering, But Is Anyone Listening?
Is Dale Carnegie rolling over in his grave because everyone on Twitter is trying to be heard, when the key to winning friends and influencing people is actually listening? More >> - What Social Media Means For Search
The separation between search and social media is melting away, and a new paradigm is taking hold. Finding the right content is as much about whom it comes from as where you find it. More >> - 10 Ways To Boost The Value Of Your Corporate Blog
TBy writing simply and enthusiastically, you stand a much better chance of not only winning the search, but also winning the conversion. More >>
March 2009
- Is Facebook Growing Up Too Fast?
As Facebook expands, it's also struggling to match the momentum of hot new start-ups like Twitter, the micro-blogging service, while managing the expectations of young, tech-savvy early adopters, attracting mainstream moms and dads, and justifying its hype-carbonated valuation. More >> - Twitter - The Consciousness Of The Planet, Or This Year's Facebook?
A world in which many more people are tweeting, and those tweets are fully searchable, would potentially allow a real-time search facility of "the consciousness of the planet". More >> - All About Facebook
More and more every day, the social networking giant Facebook is becoming a large part of the overall Internet experience. More >> - Build A Social Media Plan That Never Sleeps
Jump on the bandwagon now, and remain in the conversation for the long haul. The sooner you act, the more leeway you will have with experimentation. More >> - Marketers Moving to Social Media
Even though tens of millions of users were flocking to social media sites every day, most marketers stayed away. They either didn't understand how to join the conversations without sounding like shills or they were frightened away by the prospect of associating their brands with questionable content. More >> - Everybody Loves Social Networking, Except Some Advertisers
eMarketer estimates that marketers spent $2 billion to advertise on social network Websites worldwide in 2008.
More >> - Social Nets and Blogs More Popular Than E-Mail
Aside from searching for information, e-mail has long been the most popular activity online. But no more. More >> - Savvy Travel Marketers Embrace Social Networking
As the social-networking phenomenon grows and evolves, travel marketers who sit on the sidelines may risk missing significant opportunities. More >> - Twitter Guide For Travel Businesses
Companies such as Virgin Cruises, STA Travel and lastminute.com use Twitter as a way to let potential customers know what they are doing, plug their latest deals and, crucially, interact with them. More >> - Integrating Social Networking Into A Business Culture
The way social networking is used in the workplace is very different from the way consumers use it, so it needs to be carefully researched, secured and measured, writes IT Business Edge. More >> - Social Media For Business: The Dos & Don'ts Of Sharing
It doesn't matter if you're on Facebook, Twitter, YouTube, Flickr; your online personality is not only part of your overall brand, it becomes an interactive experience for you and your business. More >>
