Customized PPC strategy is formulated for each of the projects we handle to make sure we achieve the objectives set. Campaigns are performance driven and looking at securing a higher Return on Ad Spend (ROAS). PPC strategy consist on ongoing and tactical campaigns.
Campaign structure plays a major role in the overall PPC Campaign strategy. Multiple campaigns are setup based on keyword types, geo markets and targeting various customer segments and promotions.
Working with top channels and platforms such as Google, Bing, Yahoo, Baidu etc. We are running campaigns on multiple mediums such as Search, RLSA, Display, Display DRM, Re-targeting, Programmatic Media buying etc.
We provide weekly and monthly reporting with detailed analysis and trends. Analysis is provided by channel, medium, geo market etc.