Digital Insights and Trends on How Sri Lankans Search for Essentials Online During Lockdown
Last couple of weeks have shown interesting online shopping behavior & trends in Sri Lanka. So we thought its timely and relevant to analyze the search behavior of Sri Lankans during the lockdown. Online grocery shopping has never been a widespread activity amongst Sri Lankans, yet for the past few weeks we saw the complete opposite trend, where everyone was getting on board with the online shopping bandwagon.
With the current situation rapidly changing, we see that more and more people shifting to online shopping, resulting a countrywide change in shopping behavior. We have put together some e-commerce search trends to help you closely monitor the search behavior, interest & demand. This report is automatically updated on a daily basis to display the latest trends.
With the help of Google Trends, we have identified patterns for variety of search terms that includes; essential items, online shopping related, top Sri Lankan super markets and food related keywords. Additional trends, amendments and information will be continuously added to further improve the data presented.