28 November 2024
eMarketingEye in collaboration with Meta Singapore, successfully hosted “Seek | Explore | Book: Winning Strategies on Meta for the Travel and Hospitality Industry” at the Shangri-La, Colombo. This invite-only event brought together over 100 industry professionals and leaders from top-tier hospitality brands for an afternoon filled with actionable insights, interactive sessions, and engaging discussions.
The event kicked off with a session on Meta’s Latest Travel Solutions, led by representatives from Meta Singapore. Attendees explored five best practices and innovative marketing strategies tailored specifically for the travel industry. The session provided valuable insights into how businesses can enhance performance in the rapidly evolving digital landscape.
Adding a fun twist, a Kahoot Quiz engaged participants, testing their knowledge of Meta strategies and travel marketing concepts. This interactive activity not only energized the audience but also rewarded the top three winners with exclusive prizes from Meta and eMarketingEye.
eMarketingEye took the stage next with a forward-looking session titled “Unlocking 2025: Winning Strategies for Travel & Hospitality”. This session outlined emerging digital trends and offered practical tips for optimizing digital presence. It aimed to equip attendees with the tools and confidence to navigate the challenges and opportunities of the year ahead.
The event concluded with a thought-provoking panel discussion, “Unlocking Success with Meta for Travel & Hospitality”. Featuring experts from Meta Singapore and eMarketingEye, the discussion provided practical advice on overcoming travel marketing challenges. The open Q&A format encouraged attendees to share their questions and gain personalized insights for their brands.
Following the conclusion of the formal sessions, the event transitioned into a lively networking session, offering attendees an invaluable opportunity to connect with delegates, share ideas, and discuss potential collaborations. This set the perfect stage for meaningful interactions, further enriching the overall experience and strengthening the community of travel and hospitality professionals.
Rajitha Dahanayake, CEO of eMarketingEye, shared his thoughts on the event: “Partnering with Meta Singapore for this transformative event has been a true milestone for the travel and hospitality sector. The knowledge shared here is a testament to our commitment to helping hotel brands innovate and excel in the digital space. We are proud to provide platforms like these for meaningful industry dialogue.”
This successful event highlights the strength of partnerships in reshaping the digital marketing landscape for the travel industry. As eMarketingEye continues to drive innovation, more such impactful events are in the pipeline to help industry stakeholders stay ahead in a competitive environment.